Why frequency?

Here is a piece I found in a file. I received it from a sales manager who had received it from a sales manager who had received it from a sales manager…all of whom wanted to reinforce the importance of advertising frequency.

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Quote of the Week: Knocking on Doors

How in the world do we keep ourselves knocking?

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Happy National Knock Knock Joke Day

Why in the world is this on Halloween Day? Perhaps the creator got a bit carried away while door knocking for treats? Or maybe it’s because knocking on doors can be scary? Anyway – we’ve decided to delay our celebration until tomorrow.

And we’ve decided to make it last an entire week!

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Protected: Don’t Miss Haunted Refrigerator Night!

There is no excerpt because this is a protected post.

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Big Sales Boost in a Single Day

In these days of shrinking advertising budgets and slow pokey sales, this seems like a great program. As long as the margins work, it seems to me that the only risk is getting more work than the business can handle well.

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Listen Before Selling

Have you read The Best Seller by Ron Willingham? It’s a good read with a number of helpful snippets for sales meetings. Here are two of my favorites.

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