Protected: 5 Star Advertiser

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jetBlue Dance Marathon

Remember the major ice storm on Valentines Day in 2007? Jet Blue cancelled 1000 flights. Passengers were stuck on planes for up to 9 hours. There was no way to get rid of this skeleton. They could have let it just stand there and scare people off. Instead, they made it dance.

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Protected: The Hot Spot List

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The Double Dog Dare

Skeletons in your closet? Masters of mistake management know when and how to make them dance. Here’s a good example from the newspaper industry.

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Protected: Quote of the Week: Skeletons in your closet?

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Your team win this weekend?

Want to be a better manager? Want some tips for getting to goal? Here’s one from the football field – from the team that won.

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