Listen Before Selling

Have you read The Best Seller by Ron Willingham? It’s a good read with a number of helpful snippets for sales meetings. Here are two of my favorites.

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Satisfy your customers unless it’s hard

That (headline) couldn’t be something we would say here at Business Class, could it?

Nope.

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Lessons from The Lone Ranger

The Lone Ranger premiered on television on September 15, 1948. What does that have to do with business and leadership?

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Important day for chocolate lovers

This is an important day for chocolate lovers. And a great day to learner from this great business man.

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Run a business in a college town?

Do you run a business in a college town? Here are five important and helpful tools for you.

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We beat the heat & turned lemons into lemonade.

Can you think of a time your organization made a mistake and then handled it so well that the customer was pleased, kept doing business with you, and maybe even recommended you to others? Congratulations! Please share your story with us so that people outside your organization can learn from it. Who knows…you might be on the receiving end of better mistake management because of it!

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